Performance Marketing Manager

Paid Media Manager Solihull (Office based, Monday–Thursday, 4 day week no FRIDAYS) | £45,000–£60,000 + Performance Bonus + Benefits

If Meta Ads is your thing and you love improving a lead generation funnel, keep reading.

We are recruiting on behalf of a fast-growing SaaS business based near Solihull. Our client has built a CRM and marketing automation platform for SME business owners and is scaling fast — 1,000 customers already and a target of 100 new customers every month. To hit that target they need a Paid Media Manager who can own and improve their Meta lead generation funnel from top to bottom.

The Role

This role has one clear purpose — drive qualified demo bookings through Meta (Facebook/Instagram) paid social campaigns. The target is 20 qualified demo bookings per day. You will own the strategy, the testing, the optimisation and the results.

You will work with a specialist team that includes a dedicated media buyer, creative designer and technical specialist. They will support you — but you are the one accountable for funnel performance. You will be in the platforms yourself every day, not managing others to do it for you.

Important — please read before applying:

• This role is 95% Meta (Facebook/Instagram). If paid social is not your primary channel and your strongest skill, this is not the right role for you
• This is a lead generation funnel role, not ecommerce. If your paid social experience is primarily driving product purchases rather than qualified conversations, we would encourage you to look at other opportunities
• The role is fully office based Monday to Thursday in Solihull. You must live within comfortable commuting distance — candidates requiring relocation cannot be considered

About You

• Meta Ads is your primary channel and you know it inside out — campaign structure, audience strategy, creative testing, bidding, conversion optimisation, the lot
• You have run lead generation or book-a-call funnels before and you understand that a qualified booked conversation is a very different conversion goal to a product sale
• You can back up your experience with real numbers — cost per lead improvements, conversion rate uplifts, ROAS gains, lead quality improvements
• You think commercially — you understand how your funnel connects to revenue and you are motivated by hitting a clear business target
• You are genuinely passionate about paid media — you follow what is happening in the industry, you test things because you are curious and you are always looking for the next improvement
• Minimum 4 years of hands-on paid media experience
• You are equally comfortable setting the strategy and executing it yourself — this is a player-coach position

What's On Offer

• £45,000–£60,000 base salary
• Performance bonus
• Four-day working week — Monday to Thursday, Fridays off
• On-site gym
• On-site chef — Michelin star quality lunches provided daily
• Private medical insurance
• Profit share scheme
• Company pension
• Casual dress and regular company events
• Free parking
• A business culture that is genuinely unlike anything else — high energy, ambitious and built around rewarding people who perform

SaaS experience is a bonus but is not required. What we need is someone with proven Meta lead generation experience, real results and the hunger to own a commercial target.

Apply now and in your application tell us about the Meta lead generation campaigns you are most proud of and the results you achieved.

INDH