Performance Marketing Manager

Performance Marketing ManagerAre you an experienced performance marketer, from an agency background, confident in managing Google Ads and Meta Ads campaigns from scratch? This is a great opportunity for someone looking to develop their expertise within a dynamic agency environment.Performance Marketing Manager ResponsibilitiesThis position will involve, but will not be limited to: Creating and implementing performance marketing campaigns on platforms such as Google Ads and Meta, focusing on ROI and audience engagement.Developing account structures, conducting keyword and audience research, setting bidding strategies, and managing budgets to optimise campaign performance.Analysing account data to identify trends, optimise KPIs like ROAS, CAC, and conversion rate, and adjust strategies accordingly.Leading onboarding calls and performance reviews with clients, explaining campaign decisions clearly and effectively.Managing multiple client accounts simultaneously, ensuring accuracy, timely delivery, and high standards of reporting.Utilising AI tools and automation platforms to streamline account management and focus on strategic planning.Keeping abreast of industry best practices and emerging tools, including GA4, Google Tag Manager, Meta Conversions API, and offline conversion imports. Performance Marketing Manager Rewards c.£40,000 dependent on experience.Full access to advanced AI tools and automation platforms to support your work.Flexible working options with four days a ..... full job details .....