Performance Marketing Lead

An exciting opportunity has arisen for an experienced digital marketing leader to join a large, complex organisation undergoing continued digital growth and transformation. As Head of Performance Marketing, you will be responsible for shaping and delivering the organisation''s digital acquisition strategy, driving sustainable growth through a range of paid digital channels while ensuring maximum return on marketing investment. Leading a high-performing team, you will work collaboratively across multiple business functions to deliver ambitious growth objectives, improve customer acquisition performance and optimise marketing effectiveness. Key Responsibilities Develop and deliver the long-term performance marketing strategy aligned to growth objectives. Drive customer acquisition and revenue growth through paid digital channels. Manage and optimise significant digital marketing budgets. Identify opportunities to improve acquisition efficiency, conversion and overall marketing performance. Lead channel strategy across Paid Search, Paid Social, Affiliate Marketing and Display. Utilise data, insight and attribution modelling to support investment decisions. Evaluate new platforms, technologies and acquisition opportunities. Manage relationships with external agencies and strategic partners. Lead, coach and develop a high-performing team. Collaborate with senior stakeholders to support wider commercial and strategic objectives. Establish clear KPIs, reporting frameworks and ..... full job details .....