Paid Social AM

Freelance Digital Media Specialist (Paid Social Focus)Contract Type: Short-term / Part-time (Freelance) Duration: 3-4 weeks Schedule: 2-3 days per week (consistent days), with 1-2 office days (Mon-Thu) Location: Hybrid - Office visits required Equipment: Must provide own laptopAbout the RoleWe''re looking for a freelance digital media specialist to support our paid media team with social-focused tasks. This is a short-term engagement designed to help with time-consuming but essential activities, ensuring smooth campaign execution and reporting.Key ResponsibilitiesCampaign Management:Assist in setting up and managing paid social campaigns across multiple clients and industries.Upload and launch new creatives, monitor performance, and ensure timely optimizations.Reporting and Analysis:Pull standardized tables and generate reports for PCA (Post Campaign Analysis) and social media performance.Conduct basic social media analysis (e.g., demographic breakdowns like gender-based impressions).Deliver post-campaign analysis and insights to improve creative effectiveness.Data Handling:Extract data from Excel and create tables for reporting.Support manual builds and other operational tasks as needed.Creative Insights:Identify trends in ad performance and recommend creative testing strategies.Collaborate with clients to optimize ad creatives for better conversion rates.RequirementsAvailability for 2-3 days per week over a 3-4 week period, maintaining a consistent schedule.Ability to work ..... full job details .....