Paid Media Manager - Performance Marketing

READY TO MAKE PAID MEDIA A REAL COMMERCIAL GROWTH ENGINE?We''re working with a high-growth, commercially driven B2B organisation looking for an exceptional Paid Media Manager to take ownership of its performance marketing activity.This is far more than a campaign management role. You''ll be responsible for driving high-quality leads, improving conversion and scaling acquisition, with a direct line between your work and wider commercial performance.If you''re passionate about paid media, love getting under the skin of performance data and want genuine ownership of strategy, testing and growth, this could be your next move.THE ROLEAs Paid Media Manager, you''ll take ownership of paid acquisition across key markets, developing and executing strategies designed to generate measurable commercial results.You''ll work closely with senior digital and commercial stakeholders, alongside wider specialists across SEO, CRM, UX and CRO, to create a fully integrated acquisition strategy.WHAT YOU''LL BE DOINGOwn and develop the paid media and lead generation strategy across key markets.Plan, build, manage and optimise campaigns across Google Ads, Microsoft Ads, Meta, LinkedIn and programmatic display.Set, monitor and evaluate meaningful performance marketing KPIs.Use GA4 and offline business data to improve lead quality, conversion rates and overall campaign performance.Build structured testing and experimentation programmes, including A/B testing.Identify opportunities to scale campaigns ..... full job details .....