Owned Brand Manager

We''re looking for an experienced Owned Brand Manager to join our growing commercial team and take responsibility for the development, performance and long-term strategy of our owned brands. You''ll be accountable for delivering profitable growth through compelling product ranges, clear brand positioning and excellent cross-functional collaboration across design, supply chain, merchandising, marketing and retail. What you''ll do: Own the end-to-end brand roadmap, from concept and product development through to launch, lifecycle management and rationalisation. Develop and maintain strong brand positioning and value propositions that resonate with our target customers and support channel strategies (stores, online and wholesale where applicable). Translate market insights, customer feedback and commercial data into actionable product specifications, features and price architecture. Work closely with design and product teams to brief, approve and iterate ranges, ensuring consistency of quality, fit for purpose specification and cost targets. Partner with supply chain and buying to set order plans, margin targets and inventory strategies that balance availability and working capital. Develop seasonal range plans, promotional calendars and NPD pipelines that drive sales and margin improvements. Liaise with marketing and visual teams to create impactful launch packs, product copy, imagery and in-store merchandising tools. Monitor brand and SKU performance, ..... full job details .....