Media and Marketing Officer
Key Purpose of the Role The Media and Marketing Officer supports delivery of DACS'' communications and engagement objectives by increasing the reach, relevance and impact of our story is shared through the media, our own channels and our partners. The role helps protect and grow DACS'' reputation, drive engagement with members and customers, and support the organisation''s priorities by promoting use of our services through well-planned marketing activity and confident day-to-day media handling. Responsibilities Proactive media and profile-raising: generate story ideas aligned to DACS priorities (services, impact, research and advocacy); pitch to relevant outlets; and help secure high-quality coverage and speaking opportunities. Press office support: act as a first point of contact for agreed media enquiries; draft press releases, statements, reactive lines and QandAs; maintain press lists and contacts; and support embargoes, briefings and follow-up. Campaign delivery (marketing and engagement): support delivery of planned campaigns across web, email and social (including paid activity where in scope), keeping messaging clear, audience-appropriate and consistent with DACS'' tone of voice. Content and copywriting: write and edit engaging copy for press, digital and marketing outputs; repurpose long-form or technical content into accessible formats; and support content commissioning (e.g. case studies, partner quotes, photography/creative assets) in line with agreed processes. ..... full job details .....
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