Marketing Planner

Marketing Planner - Premium Brand
-30,000pa - -40,000pa + Company Benefits
London

A prestigious premium brand renowned for its innovative performance accessories and equipment collections is currently recruiting for a Marketing Planner to join its growing Head Office team in London.

This is a fantastic opportunity for an experienced Marketing professional to take ownership of the brand''s planning and coordination across marketing, events and partnerships end-to-end, while managing the marketing calendar and go-to-market plan across the business.

Working closely with the CEO and managing the Creative Lead, the Marketing Manager will play a pivotal role in protecting and building the brand''s position as the world''s most recognisable luxury motorcycle helmet brand.

The Role:

• Own and manage the annual marketing calendar and go-to-market plan, aligning product launches, campaigns, events and channel activity throughout the year.
• Define and deliver integrated marketing campaigns and customer acquisition activity across all relevant channels, tracking and reporting performance against agreed KPIs.
• Protect and develop the brand''s luxury positioning, tone of voice and visual identity across every customer touchpoint.
• Own the events and partnerships strategy end-to-end, including defining and delivering the annual events calendar, organising and attending events, and managing brand partnerships and activations.
• Lead PR and press strategy and execution, while managing ambassador and talent relationships.
• Drive brand collaborations with partners both within and outside of the motorcycle industry, working closely with the CEO.
• Manage the Creative Lead and oversee content output, directing the editing and delivery of creative assets to the Digital Team in line with the overall brand direction.
• Organise lifestyle shoots and product content
• Coordinate trade show presence and work closely with the Digital Team and CEO.

In return, you will have the opportunity to join a highly respected and growing premium brand, offering excellent career progression, broad product exposure and a competitive salary and benefits package.

BH36658