Marketing Operations Assistant

Marketing Operations Assistant (Growth and Insights)Location: Horncastle (Office-based)Salary: 30-35k DOEHours: Monday to Friday, 9am-4pmHoliday: 31 days including bank holidays OverviewBarker Ross are looking for an ambitious and detail-oriented Marketing Operations Assistant to support our client''s growth strategy through data-driven insight, research, and targeted marketing initiatives.This is not a client-facing or sales role. Instead, the position sits within a operations and marketing function, focusing on internal delivery, campaign support, and continuous optimisation of lead generation activity.Working closely with the Marketing Manager and wider team, you will play a key role in executing short-term initiatives, analysing performance, and improving how we attract and convert the right audiences. Key ResponsibilitiesMarket Research and InsightsConduct research across industry trends, competitors, and target marketsAnalyse data and produce actionable insights to inform marketing strategyMonitor market changes and identify opportunities for growthPresent findings to support business decision-making# Campaigns and Lead Generation SupportExecute targeted, short-term marketing initiatives to generate qualified leadsSupport segmentation and audience targeting to improve campaign effectivenessMonitor and evaluate campaign performance, recommending improvementsContribute to ongoing optimisation of lead generation activityCRM and Marketing OperationsManage and optimise ..... full job details .....