Marketing Manager
We''re working with an established and growing consumer business to appoint an experienced Marketing Manager into a key position within its head office team. About the Role This is an opportunity for a commercially minded marketer who enjoys combining strategy with hands-on delivery. You''ll take ownership of the wider marketing approach, working closely with senior leadership and internal teams to drive customer acquisition, conversion, retention and long-term growth across both digital and physical channels. This isn''t a role where you''ll simply inherit a marketing calendar and manage campaigns. You''ll be expected to understand the commercial objectives of the business, build a clear marketing plan around them and make sure activity delivers measurable results. The Role You''ll take responsibility for developing and delivering an effective, KPI-led marketing strategy across multiple customer channels. Working alongside ecommerce, operational and senior leadership teams, you''ll be responsible for: Developing and delivering the overall marketing strategy and campaign calendar Translating commercial objectives into clear, measurable marketing plans Driving customer acquisition, conversion, retention and repeat business Overseeing activity across SEO, PPC/search, paid social, email, CRM and content Developing effective performance marketing strategies and monitoring ROI Using customer and performance data to identify new growth opportunities Developing CRM, retention ..... full job details .....
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