Marketing Manager

Would you like a varied Marketing Manager role within a progressive, supportive, people focused "employer of the year" winning company that offers hybrid working, development opportunities, and where you will be able to bring your own ideas to the table and make an impact on a portfolio of events?Our client, an award winning, internationally operating B2B media business have an exciting Marketing Manager opportunity focusing on planning, managing and delivering multi-channel campaigns across a portfolio of events. You''ll have the chance to take ownership of the strategy and implementation of multi-channel campaigns end-to-end, injecting your creativity and energy into projects, and monitoring and analysing campaign performance data to make data driven decisions to optimise and improve campaigns, and drive ROI. Part of your role will involve collaborating with internal designers and teams, as well as building relationships with external agencies and data companies, and you will have the chance to travel to and attend events in the UK as well.As a Marketing Manager your exciting new role will include:Taking ownership of the creation of strategies for all products / events in the portfolioPlanning, managing, and executing multi-channel campaigns end-to-end across channels including e-mail, social media, digital (e.g. paid media), direct mail, PR, websites and advertisingResearching target audiences and developing client personasMonitoring, evaluating and analysing campaign ..... full job details .....