Marketing Manager - Insurance

Marketing Manager - Insurance Marketing Manager - InsuranceThe location of the role is Paddington, London (hybrid working). The duration of the contract is 4 months. The pay rate on offer is 450 - 550 per day (via Umbrella agency).The client is a multinational high-street retailer.Role purpose Lead the marketing plans and campaigns for General Insurance, to deliver our brand, marketing and trading performance to accelerate financial services (FS) growth. Marketing Manager for insurance will define the marketing plan for Pet, Home and Travel Insurance and lead the execution and delivery of the marketing plan, liaising with Channel Owners to do so. This role is responsible for the marketing plans that deliver against our trading objectives for insurance products. Key accountabilities, responsibilities, and measuresDesign and deliver the Insurance annual marketing calendar of activity with channel owners to meet marketing and trading performanceCraft compelling creative and content to support the growth of awareness, consideration and conversion across the marketing mix - with a creative expression that capture the essence of our brand and the new FS brand strategy.Set and agree clear activity KPIs, effectively monitoring and reporting on weekly trade / monthly performance meetings, include category and competitor insightsContribute to annual budget planning and tightly manage spend against the plan, managing the Month End process in regard to marketing cost for insurance ..... full job details .....