Marketing Manager

An established and growing environmental and sustainability consultancy is looking to appoint a Digital Marketing Manager to take ownership of its marketing activity and help shape the next stage of its growth.The business is an SME and has built a strong client base largely through repeat business, referrals and its reputation within the market. They are looking to bring Marketing in-house and appoint someone who can develop and lead a more structured marketing approach.This is a newly created position with significant autonomy. Reporting directly to the board, you will be given the opportunity to assess the current marketing activity, identify where improvements can be made and develop a clear plan for how marketing can support the wider commercial objectives of the business.Initially, there will be a strong focus on digital lead generation, alongside improving the company''s website and developing its approach across SEO, PPC, content, social media and wider brand activity.You won''t be expected to be a technical expert in technical consultancy. The business has experienced divisional heads and subject matter experts who will provide the technical knowledge, insight and content required. Your role will be to translate that expertise into effective B2B marketing activity.Key responsibilities:Take ownership of the overall marketing approach and develop a clear marketing plan.Review existing marketing activity and identify opportunities for improvement.Develop digital ..... full job details .....