Marketing Manager

I''m currently supporting a well established Law firm in Wokingham who is recruiting for a Marketing Manager to join their expanding firm. The role will involve the development and implementation of the marketing and business development strategy, managing all matters relating to the marketing of the Firm both internally and externally.StrategicDevelopment of the overall marketing strategy and tactical plan for the firm in conjunction with Marketing Partner and the Chief Financial OfficerWork with Department Heads to create and follow annual marketing and business development plansManagement of marketing budgetStrategic project management - when managing projects ensure that a holistic view of the firm''s needs and requirements are considered and that all relevant stakeholders are brought along on the journeyAnalyse market data and research insights which drives growthAnalysis and reporting of firm-wide and practice area marketing activity on a monthly basis and reviewing and reporting on ROI from marketing campaign/advertisingFirm-wideLiaise with Partners and all key stakeholders across the firmCreate and execute targeted marketing campaigns and deliver engagements / events designed to raise the firm''s profile and / or raise new enquiriesUse of client data to deliver carefully targeted activities to particular client segmentsManagement of the client database, content and scope of client database and continue development of its use as a marketing information systemWork ..... full job details .....