Marketing Manager
The Role We are looking for an experienced Marketing Manager to lead the creative direction, content and storytelling for our client, a well-established business within the yachting industry. You will take the lead on major studio launches, strategic announcements and events, ensuring every experience consistently reflects the company''s identity, values and long-term vision. As a Marketing Manager, you will be responsible for strengthening the company''s brand positioning and digital presence, developing engaging content and ensuring the brand remains visible, relevant and distinctive within the luxury yachting market. Key Responsibilities • Lead the creative direction, content development and storytelling across key marketing initiatives, including studio launches, strategic announcements and industry events • Develop and strengthen the company''s brand positioning, ensuring consistency across all communications and touchpoints. • Build and enhance the company''s digital presence through compelling, high-quality content and targeted marketing activity. • Monitor industry developments, competitor positioning and wider luxury market trends, providing relevant insights and recommendations to support strategic decision-making. • Identify and map key industry relationships, influencers and relevant stakeholders, working closely with Commercial and Business Intelligence teams to prioritise engagement and strengthen the company''s market position. • Maintain strong governance ..... full job details .....
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