Marketing Manager - 7 months FTC

Part Time 3 days per week, 7-month fixed term contract to start in mid/late September, to cover maternity leave. They are looking for someone who can commit until the end of March 2026.
My client is a well-established cybersecurity business specialising in security solutions for mid-sized enterprises. They require someone with strong Lead Generation campaign execution skills from a B2B environment, who can follow the prepared strategy and can work autonomously.
Location: Remote/Basingstoke, England (Remote working available for the right candidate)
THE MARKETING MANAGER''S ROLE RESPONSIBILITIES WILL INCLUDE:
- Execute multi-channel marketing campaigns across established channels with performance monitoring and data-driven optimisations
- Develop and execute lead generation strategies for both direct sales and via channel partners (resellers) using data/metrics to drive results
- Manage partner marketing initiatives and relationships within IT/reseller channel environment, creating partner collateral and sales enablement materials
- Focus on content creation and lead generation activities, writing executive-level communications for C suite audiences
- Translate technical cybersecurity benefits into business value propositions for non-technical senior stakeholders
- Project manage external agency relationships and oversee production of major content pieces
- Utilise marketing automation and work within Salesforce ecosystem for lead management
- Create sales enablement materials for internal teams and develop partner-facing sales collateral
THE IDEAL MARKETING MANAGER WILL HAVE:
- Proven experience developing and executing lead generation strategies for both direct sales and via channel partners (resellers)
- Strong background in B2B Marketing – cyber, tech or channel experience would be a bonus
- Experience with marketing automation platforms (Active Campaign preferred)
- Strong ability to use data/metrics to drive marketing results and decision-making
- LinkedIn advertising platform expertise and campaign optimisation skills
- Agency management and project coordination experience with technical understanding
- Detail-oriented with strong organisational skills and comfortable working independently
WHY JOIN THIS BUSINESS AS THEIR MARKETING MANAGER?
- Established Strategy: Step into a role with clear direction - the marketing strategy is already in place, you''ll be executing and optimising proven approaches
- Agency Support: You''ll have the backing of established agency relationships to help deliver on objectives
- Growing Sector: Work in the exciting and rapidly evolving cybersecurity industry protecting mid-sized enterprises
- Autonomy & Impact: While following established plans, you''ll have the freedom to be reactive to business needs and show initiative when required
- Handover Period: 2-week handover period to ensure smooth transition and set you up for success
Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.