Marketing Executive

Our company is committed to fostering a dynamic and inclusive work environment where creativity and collaboration thrive.

Job Responsibilities

• Manage multiple customer seasons, promotions, and consumer communications within the UK retail environment.
• Lead the creation, execution, and measurement of a comprehensive Shopper Marketing Execution Plan for the Retail and Office District.
• Handle marketing operational tasks such as purchase orders, budget management, and SKU creation.
• Deeply understand the assigned shopper group, including their needs, preferences, and shopping habits, to tailor marketing strategies effectively.
• Collaborate with Category Development Managers, Key Account Managers, and Area Portfolio & Trade Marketing Managers to identify and seize growth opportunities.
• Develop a thorough understanding of 3M brands, products, and campaigns to promote them effectively.
• Build and maintain strong relationships with key marketing personnel at customer accounts, aligning marketing efforts with their go-to-market strategies and operational requirements.
• Evaluate the financial viability of marketing tactics, manage budgets, and analyse marketing performance to optimise future strategies.

Required Skills & Qualifications

• Degree in Marketing or a related discipline from an accredited institution.
• Proven experience in Shopper or Consumer Marketing or Account Management within the FMCG or CPG sectors, particularly with UK retail accounts.
• Strong analytical skills with the ability to interpret data and derive actionable insights.
• Experience in project management and stakeholder engagement, demonstrating excellent organisational skills.
• Exceptional communication and influencing skills to build relationships and drive initiatives.
• Commercial acumen with a good understanding of retail dynamics and consumer behaviour.
• Ability to prioritise tasks effectively in a fast-paced environment.
• Self-motivated team player with excellent organisational and communication skills.
• Proficiency in managing budgets and evaluating marketing performance metrics.

Additional Skills & Attributes

• Strong interpersonal skills to foster collaborative working relationships.
• Ability to adapt and respond to changing priorities and market conditions.
• Experience with project management tools and techniques.

Location & Travel

This role is based at our headquarters in Bracknell with a hybrid working model requiring four days per week on-site. The position may involve some domestic travel to client sites and retail locations.

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