Marketing Executive Starting salary £35k - £40k, 25 days holiday, pension, employee benefits Marketing Executive - Stoke on Trent The Company My client is a market leading global manufacturer with a people focussed culture and a strong commitment to continuous improvement and professional development. They are looking for a creative, dynamic, professional and committed Marketing Executive to join their team, based in Stoke on Trent. The Role As Marketing Executive, you will be responsible for developing marketing plans and programs for several brands, in line with the company''s sales and marketing strategy. Driving brand awareness and image across various segments and products in line with the corporate branding strategy. Execution and the follow-up of the plan to convert Marketing Qualified Leads into Sales Qualified Leads in the B2B market. Creating and coordinating marketing tools and content (PR, technical articles, case studies, blogs) for different target groups. Collaborate with the sales team in order to define sales supporting communication activities. Manage digital content platforms (social media, newsletters, customer trainings) and create new content items to increase online conversions and ranking in google (SEO/SEA). Manage the outsourcing of design work, dealing with external agencies. Organizing and attending shows and events towards different target groups. The Candidate Degree in marketing or equivalent. Experience working within a ..... full job details .....