Marketing Executive - fast growing events business (smart energy sector)

Marketing Executive - fast growing events business (smart energy sector)

Job SectorMarketing / PR / Product ManagementContract TypePermanentLocationLondonUp to £30k basic plus 2% profit shareJob ReferenceMedia IQ - MxExec-EventsGreenDo you have 1-3 years experience in conference marketing?Have you got a strong track-record of exceeding results through multichannel marketing campaigns?Want to work for a fast growing, dynamic events business operating in the global clean energy market?If yes, please read on...The CompanyA small, highly respected and fast growing conference business operating in the clean energy sector. This is a new role and part of a wider expansion of the business. The company are really passionate about driving smart/clean energy and have a very supportive, friendly and passionate working environment. You would be reporting into the Marketing Director.The role of Marketing ExecutiveAdministration: setting up the marketing plan for each campaign, with clear timelines and activities across allchannels and updating this daily with progress made and results achievedCreative Design: creating commercially impactful logos, landing pages, brochures, email templates, websites,banner adverts, onsite banners and signageDesign Updates: collating and communicating weekly design amendments to update brochures, emailtemplates, websites, as campaigns progressAdvertising: maximise awareness of each event through the distribution of press releases, diary listings, LinkedInadverts, LinkedIn posts, Google AdWords, Google remarketing and banner advertisingNegotiation: liaising with media partners, sponsors and speakers to agree effective marketing contra-deals andmanaging the execution of these deals to maximise visibility of theirevents across the Energy sectorEmails: Setting up of weekly promo emails, post-event ‘thank-you’ emails, sponsor promotional emails, fordistribution via their email marketing systemResearch: working with the programme managers to set up, distribute, analyse and create summary of subjectmatter surveysLibraries: maintaining a central database of media partner contacts, brochure PDFs, event logos, sponsor logos,media partner logosList Research: overseeing new data generation with the support of their in-house marketing assistant andexternal data agency to drive the continuous expansion of theirmarketing databaseRequirements:Ideally a 2:1 degree or higher in marketing/business/humanities subject1-3 years conference marketing experienceProven track-record of delivering multi-channel marketing campaigns for conferencesComfortable working with thelatest marketing automation tools such as Salesforce and PardotTake initiative for their own continuous learning and development around the latest digital marketing trendsHighly articulate (written and verbal), confident and outgoingStable career historyUK residentIf you tick the above boxes, please ..... full job details .....