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Permanent

Marketing Director

Falmouth
money-bag 60000.00-60000.00 Annual
Posted 1 week ago

St Michaels Resort Marketing and sales Director St Michaels is one of the leading resorts in the South West and has ambition to be the very best. In the past couple of years we have been voted Best UK Spa Hotel (AA); Large Hotel of the Year (Cornwall Tourism Awards) and Best Hotel in South West (Trenchermans) We also have the largest health Club in Cornwall and one of the UK s top spas. This must be one of the most exciting Marketing opportunities in the South West, building a real destination brand. We need an experienced brand and digital marketeer to lead our Marketing, Sales and Revenue management function and join a small Board to drive the growth of St Michaels for the future Responsibilities Strategic Leadership - represent marketing at board level and lead the development and delivery of the resort s long-term vision, brand identity, market positioning Shape and implement strategies to drive occupancy, revenue growth, guest satisfaction, and profitability. Develop 3 year business strategies and plans for each business Customer understanding ,market research/ competitor analysis , and data Develop Products, service offerings, experiences etc in line with our customer needs / market trends and ensure they are priced to maximise total sector profitability. Market Positioning, Brand Strategy, Brand Building Review our tech stack ensuring we are using the optimum booking engines and digital partners and tools . Champion AI to improve customer service and drive ..... full job details .....

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