Our client is a rapidly growing company in the Eco / environmental / renewables sector. They are looking for an experienced
Marketing Director
to oversee all marketing and lead generation for their B2C division.The ideal candidate will be a marketing visionary with experience in multi-channel marketing, including digital, retail, lead generation, and brand strategy. Experience in a business with high-value, ''big ticket'' sales is essential, as this environment involves single, high-value transactions where customers typically buy once and do not return for repeat purchases.Due to rapid growth and future expansion plans, the new Marketing Director must be adaptable and responsive to changes in this emerging market. No idea is a bad idea.Experience in a B2C business that has explored pop-up stores in retail environments would be a significant advantage as they explore this route to market.The successful candidate will:Oversee the development and roll-out of an interactive selling platformDevelop branded marketing campaignsLead internal and external creative teams to produce high-quality content, including visual assets, videos, and customer storiesCollaborate with the call centre and Dialler Manager to ensure a cohesive customer conversion strategyBe a key member of the senior leadership team, reporting directly to the Managing DirectorIdeally, you will have experience in selling high-value in-home solutions such as kitchens, fitted furniture, windows, conservatories, insulation, or premium ..... full job details .....