Marketing Director - 12-15 Months FTC

We have an amazing opportunity for a senior marketing professional to join a global publisher of Collectible brands and Subscription based publishing, with a strong emphasis on direct marketing, to join the team on a fixed term maternity cover for up to 15 months. This pivotal role reports to the Managing Director and will head up the marketing team, and will be a key member of the management team. This role offers hybrid working, with 3 days in the London office. Our client is known for their innovative subscription models and globally distributed products, engaging customers through multi-channel marketing campaigns and highly targeted customer acquisition strategies. The Marketing Director will have overall responsibility for the company''s marketing strategy across all markets, focusing on pricing policy, campaign execution and driving customer engagement. Some of the key responsibilities of the role will include, but not limited to: Strategic leadership - developing and implementing a comprehensive marketing strategy to drive customer acquisition, retention and revenue growth. Product development - including taking an active role in product development, shaping the programme of research, tests and launches, overseeing new product development, collaborating closely with editorial, production and the distribution teams; managing the initial stages of development and setting up PandLs. Defining KPIs and measuring campaign performances, optimizing ROI. Campaign Management - ..... full job details .....