Marketing and Events Coordinator

OverviewOur client is seeking a dynamic and experienced Marketing and Events coordinator to plan, promote, and deliver its flagship seasonal events - Halloween and Christmas - which are central to the businesses visitor offer. This role combines hands-on event management with creative marketing expertise, ensuring memorable guest experiences while driving visitor numbers and revenue. Key Responsibilities Develop and implement integrated marketing and events strategies for Halloween and Christmas, aligned with the business brand and objectives. Conduct competitor analysis and market research to identify opportunities for growth, innovation, and audience engagement. Work closely with management to set seasonal goals and key performance indicators (KPIs). Event Management Coordinate the planning and delivery of all aspects of the Halloween and Christmas programmes. Oversee logistics: site layout, design, ticketing, signage, security, health and safety compliance, and staff scheduling. Liaise with performers, suppliers, contractors, and community partners to deliver high-quality experiences. Monitor event performance and capture visitor feedback for evaluation and improvement. Marketing and Promotion Create and execute multi-channel marketing campaigns (digital, print, PR, partnerships, and influencer outreach). Produce engaging content, storytelling, and imagery to showcase the castle''s unique seasonal experiences. Manage media relations and community partnerships to maximise ..... full job details .....