Marketing and Content Specialist

Marketing and Content Specialist Shifnal 28,000 - 35,000 plus bonus Our well-established client is looking to recruit an experienced Marketing and Content Specialist to join its small, friendly and busy team. Reporting to the Marketing Manager, this is an exciting opportunity for someone to play a key role in driving brand visibility, lead generation, and digital growth, with a strong focus on content-led marketing. This role combines hands-on content creation with broader marketing responsibilities, ensuring that high-quality, story-led content supports wider business objectives and positions the company as a leading authority in its sector. Key Responsibilities Support the planning and delivery of integrated marketing campaigns. Create, manage, and optimise content across LinkedIn, YouTube, the website, and email marketing, ensuring it is tailored to each platform and audience. Translate technical product information into clear, engaging, buyer-facing content, including case studies, FAQs, and sector insights. Plan, produce, and repurpose high-quality content for use across multiple channels including web, email, brochures, and events. Capture and edit video content to a commercial standard (e.g. long-form video, short clips, stills, and campaign visuals). Write compelling copy, captions, and narratives. Monitor and report on content and campaign performance, using insights to improve engagement and effectiveness. Maintain organised libraries of marketing assets, ensuring ..... full job details .....