Marketing and Communications Manager
Marketing and Communications Manager Bath Preservation Trust, Bath, 35 hours per week • £40,000 per annum Bath Preservation Trust (BPT) is looking for an experienced Marketing and Communications Manager to lead marketing, digital engagement and communications across our four museums and wider charitable work in the World Heritage City of Bath. This is a key role for a creative storyteller and strategic marketer who can grow audiences, strengthen brand recognition and deliver high quality, multi channel campaigns. About the Role You will shape and deliver BPT''s marketing and communications activity, including: Strategic leadership - creating a new MarComms Strategy and commissioning external specialists Campaign development - producing compelling multi channel campaigns to increase reach and visitor numbers Digital management - updating websites, delivering PPC advertising and leading organic social media Press and PR - preparing press releases and building media relationships Publications and collateral - overseeing leaflets, e newsletters and key annual publications Audience insight - using data, KPIs and segmentation to inform decisions Line management of the Digital Content Executive About You We''re looking for a confident communicator with: Minimum three years'' experience in marketing/communications within arts, heritage or tourism Proven success in growing audiences, driving KPIs and delivering commercial impact Strong digital skills across social media, PPC, SEO ..... full job details .....
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