Market Intelligence Manager

A university is looking for an experienced Market Intelligence / Business Analytics Lead to support the development of high-impact executive programmes. This is a hands-on interim role focused on delivering data-driven insights that shape strategic decisions and drive commercial success.

Client Details

University in Central London

Description

* Validate demand for new programmes through market research, trend analysis, and competitor benchmarking

* Identify portfolio gaps and new opportunities (e.g. micro-credentials, hybrid learning, corporate solutions)

* Analyse and optimise the recruitment funnel from awareness to conversion

* Provide clear, actionable insights to senior stakeholders to inform strategy

Profile

* 5+ years in market intelligence, business analytics, or strategic planning

* Strong skills in Power BI, Tableau, and CRM systems (e.g. Salesforce)

* Proven ability to translate complex data into executive-ready recommendations

* Experience in higher education or professional services preferred

Job Offer

Day rate role

ASAP start

Sitting within a marketing function

2-3 days in the office - Hybrid