Lead Generation Executive

Your new company Hays are working in conjunction with a business in Shrewsbury who are looking for a driven, commercially minded Lead Generation and Market Research Executive to play a pivotal role in supporting their business development strategy and future growth. This position sits at the heart of the sales and marketing function, focusing on identifying and engaging prospective customers, researching target markets, and building high-quality prospect databases. Working closely with the Head of Marketing and New Business Development Manager, you will be responsible for uncovering new opportunities, identifying key decision makers, and ensuring our sales pipeline is fuelled with accurate, actionable intelligence.This is an excellent opportunity for someone who enjoys investigative research, building relationships over the phone, and contributing directly to business growth.Your new role As a Lead Generation Executive, your role will involve:Conduct detailed market research to identify organisations that align with our target sectors, ideal customer profiles and growth strategy.Proactively contact prospective organisations to identify and verify key decision makers, organisational structures and relevant business information.Build, develop and maintain high-quality prospecting databases using a range of data enrichment and lead generation tools.Utilise LinkedIn Sales Navigator to support targeted account research, prospect identification and opportunity generation.Gather, ..... full job details .....