Lead Generation and Marketing Executive

Lead Generation and Marketing ExecutiveSalary: £30,000 per annumLocation: Oxford or Solihull (1 day per week in either office, 4 days working from home)Contract: Full TimeBenefits: 25 days holiday plus bank holidaysAbout the OpportunityAre you a proactive marketer with a passion for lead generation, digital campaigns and business growth?We''re looking for a Lead Generation and Marketing Executive to play a key role in supporting the continued growth of a successful training and development business. This is an excellent opportunity for someone who enjoys combining marketing, research and commercial activity to generate quality opportunities for a sales team.Working closely with the Business Development Manager, you''ll be responsible for planning and delivering targeted campaigns, developing prospect databases, producing engaging content and generating qualified leads through email, LinkedIn and digital outreach.This is a hybrid role offering flexibility, autonomy and the opportunity to make a tangible impact on business growth.What You''ll Be DoingCampaign Management Plan and deliver targeted email and LinkedIn marketing campaigns. Build and maintain campaign calendars aligned with business priorities. Create engaging email campaigns, newsletters and nurture sequences. Segment audiences and personalise content to maximise engagement. Analyse campaign performance and continually optimise results. Lead Generation and Prospect Research Research target organisations and ..... full job details .....