Interim Digital Analyst

Digital Analyst - Three-Month Contract The Talent Set is delighted to be partnering with a leading children''s charity to recruit an experienced Digital Analyst for an initial three-month contract. Working across Fundraising and Marketing as part of the wider Insight and Performance function, this role will transform digital data into clear, actionable recommendations that improve supporter engagement, digital performance and fundraising outcomes. This is a hands-on interim opportunity for someone who can quickly understand an existing digital estate, maintain robust analytics and tracking, and provide stakeholders with the insight needed to optimise digital campaigns and supporter journeys. Key responsibilities will include: Analysing performance across websites, digital campaigns and supporter journeys, turning findings into practical recommendations. Taking a multichannel view of performance across paid media, email, social media, organic search and other digital platforms. Maintaining and optimising the charity''s GA4 environment, including events, conversions, explorations and reporting. Implementing and maintaining tracking through Google Tag Manager. Using JavaScript and HTML within Google Tag Manager to implement and troubleshoot tracking solutions. Creating dashboards and performance reporting using Power BI, GA4 and other analytics tools. Using SQL to interrogate and analyse large or complex datasets. Identifying opportunities to improve conversion, ..... full job details .....