Individual Giving Campaigns Manager

The Individual Giving Campaigns Manager will lead and manage the multi-channel campaign portfolio within the Individual Giving function at Birmingham Women s and Children''s Hospital Charity. The Charity has been growing its supporter base over recent years and has an ambition to create a step change in our approach and significantly grow our Individual Giving donors and supporters. This role is perfect for someone with excellent Individual Giving campaign creation and communication skills, a deep understanding of print and digital marketing, and robust analytical skills, able to make clear recommendations for campaign improvements to drive our future strategy They will ensure that all income targets are achieved in line with the wider Fundraising Strategy and work closely with other Individual Giving colleagues covering Acquisition and Retention and In Memory and Legacies to deliver successful campaigns. The post holder will also support and deputise for the Head of Individual Giving where appropriate, to empower the Individual Giving and Legacies team to deliver over £3.5million+ per annum. Key responsibilities include: 1. To utilise a range of existing and new channels to deliver new and existing campaigns to drive donor acquisition, retention and upgrade, thereby maximising and growing annual income from individual giving campaigns covering Lotteries, Direct Marketing, Regular Giving and Legacies. 2. To design, deliver and analyse our annual multi-channel ..... full job details .....