Head of Social Media

Head of Social MediaCentral London 90,000 - 100,000 + Excellent Benefits Zachary Daniels Recruitment is proud to be exclusively partnering with a highly successful international hospitality and lifestyle group in the search for an exceptional Head of Social Media.This is a confidential appointment for a market-leading business with a portfolio of recognised consumer brands and ambitious growth plans. We''re seeking a commercially minded and highly creative social media leader who can shape strategy, drive growth and deliver measurable business impact across multiple brands and audiences.The Opportunity:Reporting into senior leadership, you''ll lead the social media strategy across a diverse portfolio of brands, each with its own identity, audience and objectives.You''ll be responsible for building differentiated social strategies that reflect each brand''s unique personality while driving audience growth, engagement and commercial performance. Working closely with marketing, brand, digital and operational teams, you''ll ensure social media plays a central role in delivering business objectives.Key responsibilities include:Developing and leading social media strategy across a portfolio of brandsCreating distinct content and platform strategies for different audiences and brand identitiesDriving engagement, audience growth and brand advocacyIdentifying emerging trends, cultural moments and platform opportunitiesLeading influencer and creator partnershipsBuilding KPI ..... full job details .....