Head of Performance Marketing

Summary We''re looking for an experienced commercially fluent, digital and performance marketing leader to join us as Head of Performance Marketing. In this senior leadership role, you''ll be accountable for driving measurable impact across the full marketing funnel, from awareness through to supporter recruitment and longterm value. You''ll lead performance strategy at scale, combining commercial confidence, datadriven decision making and people leadership to deliver meaningful outcomes for audiences and the organisation. What it''s like to work here You''ll join a collaborative Brand and Marketing function within our Communications and Fundraising directorate, working alongside Executive and Director level stakeholders and a network of creative partners. We value curiosity, different perspectives and learning from others, and we aim to make our content reflect modern Britain while being welcoming and accessible to everyone. Your contractual location will be one of our many national offices. You''ll be required to work at a National Trust location for around 40% of your working week. This will be discussed in more detail at interview. What you''ll be doing Reporting to the Brand and Marketing Director, you''ll lead the development and delivery of fullfunnel performance marketing strategies that drive audience growth, engagement and revenue. Working across paid and owned channels, you''ll ensure activity is insightled, measurable and optimised for impact. You''ll ..... full job details .....