Head of Paid Media

Are you a dynamic leader with a passion for performance marketing and a knack for strategic thinking? Our client is seeking a Head of Paid Media to join their team on a permanent basis. This role offers an exciting blend of senior client leadership, team management, operational ownership, and strategic direction. If you thrive in a fast-paced environment and are ready to take the reins of a performance-driven B2B marketing agency, this could be the perfect fit for you.

Key Duties and Responsibilities:

• Lead the performance function with a primary focus on paid media across LinkedIn Ads, Google Ads, and emerging channels.
• Set and maintain high standards for campaign architecture, targeting, creative testing, bidding, and measurement.
• Drive strategic direction on priority accounts, leading quarterly business reviews and defining future outlooks.
• Manage a team of performance directors, leads, and growth marketers, providing coaching and development.
• Ensure proactive performance management using AI-enabled systems to optimize client outcomes.

Skills and Experience:

• Extensive experience in B2B paid media and demand generation, with agency-side experience essential.
• Proven track record managing substantial media budgets with demonstrable improvements in pipeline generation metrics.
• Strong background working with Enterprise and high-growth SaaS clients.
• Experience leading a performance team and contributing to or owning go-to-market and demand-gen strategies.
• Advanced proficiency in LinkedIn Ads and Google Ads; knowledge of HubSpot, Salesforce, and marketing automation platforms is advantageous.

Company Benefits:

• Competitive salary with a 10% annual bonus, paid quarterly.
• Pension
• 25 days annual leave plus bank holidays
• Wellness days and birthday day off
• Flexible working arrangements and early finish on Fridays
• Professional development opportunities
• Fully rmemote

FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing, and Creative fields for permanent, freelance, and contract positions. Please contact us to discuss one of our many positions.