Head of Paid Media

Overview

Role Overview. Responsible for the day to day operation and management of Clicky’s Paid Media department, including service development, leading some of the agency’s biggest accounts and line managing the team. Tasked with ensuring that our offering consistently develops and contributes to overall agency growth goals whilst delivering exceptional commercial performance for our Paid Search and Social clients. This is a senior role within the business and therefore is directly responsible for key commercial performance metrics measuring the success of our paid media offering.Key Responsibilities

Leadership and Strategy: Develop and execute the overarching Paid Media strategy, aligning with client objectives and agency goals. Lead and mentor a team of Paid Media specialists, ensuring professional development and high team morale. Act as the primary point of contact for high-level clients, building strong relationships and ensuring satisfaction.Campaign Management: Oversee the planning, implementation, and optimisation of Paid Search and Paid Social campaigns across platforms such as Google Ads, Meta, TikTok, LinkedIn, and more. Ensure campaigns are delivered on time, within budget, and meet or exceed performance KPIs. Drive innovation by testing new platforms, tools, and campaign strategies.Analysis and Reporting: Set and manage ambitious and industry-leading Paid Media CPTs (client performance targets) with internal teams and clients. Monitor client strategy performance, providing actionable insights and recommendations to both clients and internal teams. Deliver detailed reports that clearly communicate campaign results, trends, and opportunities for improvement.Collaboration: Work closely with other departments (e.g., SEO, Content, Creative) to deliver cohesive, multi-channel strategies. Collaborate with senior leadership to drive new business opportunities and contribute to pitches.Qualifications and Skills

6+ years experience in working on high value client accounts with a proven track record for achieving outstanding ROI results.Experience and proven effective leadership in managing multi-disciplined teamsExperience working within an agency environmentA genuine passion for digital and specifically paid mediaIn depth experience of working across campaigns that include both paid and organic search componentsPrevious experience of dealing with clients and managing their expectationExcellent commercial understanding and awarenessExceptional self management skills - time management, scheduling, organisation etcAbility to communicate complex information and technical insight in a simplified manner for internal and external stakeholdersStrong interpersonal skillsWhy Clicky?

We are a leading UK-based digital agency, specialising in delivering comprehensive strategies for clients across a wide range of industries. We pride ourselves on building strong client relationships, providing exceptional customer service, and achieving results that drive business success. You will be joining at an exciting period of growth and be working with a knowledgeable and passionate team of experts across an exciting portfolio of clients.As An Agency, We’re Committed To Fostering Meaningful Relationships Within Our Team And Creating a Culture Where Everyone Excels. Our Most Important Asset Is Our Team, So We’re Focused On Making Clicky An Amazing Place To Work. So Much So That We’re Officially One Of The Top 100 Small Companies To Work For In The UK, In The Top 40 Of Media And Marketing Agencies To Work For And We’re a Certified B Corp.Benefits

A competitive salary25 days holiday + your birthday + bank holidaysTailored commission scheme to reward performanceA customised personal development plan and clear career progressionHealthcare benefitA full range of additional benefits including life assurance, pension scheme, free eye tests and flu jabs, free access to financial welfare and mental well-being support, discounts with partners, and cycle to work schemeGiving you time dedicated to supporting charitiesThe flexibility to work from home and the office with core days at Manchester/Chester HQSeniority level

DirectorEmployment type

Full-timeJob function

Marketing and SalesIndustries

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