Head Of Marketing

Head Of Marketing - Fashion Brand Essex areaSalary - Upto 80kZachary Daniels are partnered with a fast-growing UK fashion retailer known for its trend-led, affordable collections and strong digital presence. With a loyal customer base, frequent new launches and continued investment in ecommerce and customer experience, the business has established itself as a leading name in accessible fashion. The Role: We are looking for an experienced and commercially minded Head of Marketing to lead the marketing function for a growing fashion brand. This is a strategic leadership role, responsible for developing and executing the overall marketing strategy while leading a high-performing team across brand, digital and customer marketing. Key Responsibilities:Develop and deliver the overall marketing strategy in line with business objectives.Oversee all marketing channels, including:Paid MediaSocial MediaBrand MarketingCRMLoyaltyInfluencer MarketingPROwn and manage the annual marketing calendar, ensuring all campaigns and launches are effectively planned and executed.Lead the planning and delivery of brand activations, events and experiential marketing initiatives.Drive influencer marketing strategy, building impactful partnerships that enhance brand visibility.Set clear KPIs across the marketing function, monitoring performance and identifying opportunities for continuous improvement.Own and manage the marketing budget, ensuring effective allocation of spend and strong return on ..... full job details .....