Head of Marketing within a SaaS Business

Hays is exclusively working with a very successful Tech SME in Doncaster to recruit a brand-new position - Head of Marketing. Lead the Strategy. Drive Growth. Own the Impact. An ambitious, fast-growing technology SME based in Doncaster - we''re looking for a Head of Marketing who''s ready to take full ownership of our marketing engine. This is a senior, hands-on role where you''ll shape the strategy and lead the execution. You''ll run high-impact campaigns, manage HubSpot end-to-end, collaborate with agencies, and present performance insights directly to the leadership team and board. If you love switching between big-picture thinking and rolling up your sleeves to deliver results, this is the role for you. You''ll own the full marketing funnel - from awareness and content to pipeline creation and revenue contribution - while leading a talented team of three (with growth on the horizon). What You''ll Be Doing Refining and delivering a clear, scalable marketing strategy and roadmap.Executing a result-driven marketing plan tied to ARR and growth goals.Managing and optimising digital channels for traffic, conversion, and ROI.Owning HubSpot: automation, lead scoring, segmentation, and workflows.Creating and repurposing high-quality content - blogs, videos, case studies, webinars, and more.Partnering closely with Sales to drive a predictable, high-quality pipeline.Reporting marketing performance, KPIs, and ROI to leadership and the board.Ensuring brand consistency across ..... full job details .....