Head of Marketing

Head of MarketingWe are looking foran experienced and commercially focused Head of Marketing to lead the development and execution of a global marketing strategy for a highly respected British luxury sailing yacht brand.Reporting directly to the CEO, you will be responsible for strengthening the brand''s market position, driving customer engagement and supporting commercial growth across international markets.Working closely with Sales, Design, Aftersales and the Senior Leadership Team, you will lead an established marketing function and oversee integrated activity spanning digital, PR, social media, content, events, partnerships and international boat shows.This is an exciting opportunity for an ambitious marketing leader to shape the next chapter of a globally recognised luxury sailing yacht brand.Key Responsibilities of Marketing Manager Develop and implement a comprehensive global marketing strategy aligned with business objectives, revenue targets and long-term growth plans.Work closely with the CEO and senior leadership team to ensure marketing activity supports wider commercial objectives.Lead global marketing campaigns, product launches and customer communications, ensuring consistent and compelling brand messaging.Develop targeted marketing initiatives to promote the company''s products and service offerings and identify opportunities to generate additional revenue.Conduct market research and customer analysis to identify emerging trends, opportunities and changing ..... full job details .....