Head of Marketing

Head of Marketing B2B Background Required Oxford (Hybrid) Up to £60k + Bonus My client is an international business across research and events, through expansion a hands-on leadership role has arisen for a Head of Marketing. Role Responsibilities: • Build integrated, multichannel campaign plans, across email, social, web and paid. • Connect Automation, Brand and Content and Design teams around shared plans, so everyone • Partner with the event teams to align marketing activity with each event''s goals and key milestones. • Drive delivery end to end; keeping campaigns on track, removing blockers, and stepping in hands-on where needed to hit deadlines and quality. • Own the numbers; track performance against KPIs such as registrations, MQLs and MQL-to-SQL conversion, and adjust activity to improve results. • Oversee the partnerships that support our events and brands, including media partners, associations, affiliates and speaker advocacy. • You will also be required to attend our events in the UK and overseas. Expertise Required: • A well-rounded marketing leader with broad experience across channels; email, social, web etc. • A proven track record of planning and delivering integrated, multichannel campaigns that hit their targets. • Someone hands-on and proactive, a self-starter who is comfortable owning delivery and running several campaigns at once. • A great people leader, coach and mentor. Someone who enjoys supporting and enabling the development of others. • ..... full job details .....