Head of Marketing and Communications

Head of Marketing and Communications

-52,000 | Leeds (hybrid) | Permanent

Merrifield Consultants are recruiting a Head of Marketing and Communications for a national charity. The charity is a well-regarded national charity, still in its early years but growing fast, is looking for an experienced senior marketer to take ownership of how it communicates, campaigns and connects.

This is a role with genuine scope: an ambitious young charity entering a new strategic phase, with strong foundations already in place and the appetite to go further. The right person will help it reach more of the people it exists to serve.

You will lead a small, talented team and hold strategic responsibility for the full breadth of marketing and communications strategy. You will work closely with colleagues across fundraising, services and policy to shape integrated campaigns and ensure every piece of content and communication is clear, consistent and compelling.

Key areas of responsibility:

• Setting and delivering marketing strategy, aligned to organisational priorities
• Leading PR and media engagement, including proactive storytelling and reactive press
• Planning and executing multi-channel campaigns with a focus on insight and audience
• Overseeing brand governance and tone of voice across all channels and touchpoints
• Collaborating with the fundraising team on supporter engagement, awareness campaigns and appeals
• Working alongside the policy and public affairs function on integrated external messaging

What the Charity is looking for

• Significant experience in a senior marketing or communications leadership role
• A track record of delivering high-impact, multi-channel campaigns across digital and offline
• Experience of managing and developing a team
• Experience in health, disability, social justice or the wider charity sector
• Familiarity with supporter journeys, donor engagement or digital fundraising
• Experience managing external creative, media or digital agencies

To find out more, contact Merrifield Consultants.

We practice a diverse and inclusive recruitment process that ensures equal opportunity for all we work with, irrespective of race, sexual orientation, mental or physical disability, age or gender. As an organisation, we encourage applications from all backgrounds and will ensure measures are met when required, to allow a fair process throughout.