Head of Digital

As an expert, would you like a newly created Head of Digital role offering hybrid working, and the opportunity to make an impact and instigate effective change with your own ideas within an award winning, innovative business?An exciting, brand-new Head of Digital opportunity has arisen at a well-established, industry leading membership organisation where you will be responsible for developing and delivering the digital marketing strategy for the business to drive growth, whilst ensuring they are at the forefront of new techniques, and championing a data-driven culture within your team.Initially you will have the chance to review and audit everything, bringing your ideas to the table to help increase engagement, improve all channels, and create change. You will also be leading across all platforms, websites and apps, to maximise user experience and ensure acquisition, retention and engagement of members. As part of this crucial role, you will lead your team of specialists, manage agency relationships, and be a key member of the senior leadership team.As a Head of Digital your new role will involve:Developing and owning the strategy working with senior stakeholdersMaking innovative, strategic recommendations to improve performanceOverseeing the analysis of data to provide insights and drive decisionsBeing accountable for the development, improvement, and management of all platforms, websites and appsLeading the CRO programme to grow conversion performance across all ..... full job details .....