Head of Digital Marketing

My client, a well established retail business with a strong DTC presence, is looking to recruit a Head of Digital Marketing. This is a permanent Head of Digital Marketing position joining an established team reporting into the CMO. My client, a retail business with a strong market presence, is looking to scale it''s DTC ecommerce business with this additional hire. This is an exciting time to join a business at an exciting time of growth. The role will blend strategy and hands-on delivery. It will lead a small team and external agencies. The role will encompass campaign planning, management and reporting across the following channels:PPCPaid SocialAffiliatesSEOEmailIn addition, the role will lead on ecommerce performance, covering the following:UX and CROSite MerchandisingEcommerce trading The ideal candidate for this Head of Digital Marketing position will possess a strong digital marketing and ecommerce skill-set with a demonstrable track record of delivering results. They will possess a broad digital channel mix and will have had oversight of conversion and trading performance. Additional requirements:Data driven and analyticCommercial, curious and keen to test-and-learnExperience within retail (marketing) or other similar fast-paced consumer marketsPeople-management experienceA blend of strategy and delivery Hybrid - Birmingham (3 days)Highly competitive package. At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, ..... full job details .....