Head of Digital Marketing and Data Analytics

Overview

We are seeking a highly creative, strategic and versatile Head of Digital Marketing and Data Analytics to oversee and drive marketing initiatives across three dynamic businesses. This is a senior leadership role responsible for developing and executing a comprehensive digital marketing strategy to drive business growth by managing teams, budgets and all digital channels such as SEO, PPC, social media and email marketing to acquire customers and build brand awareness.Responsibilities

Drive performance and data analytics to inform strategy and optimize campaignsOversee budget management with a focus on customer lifestyle metricsCoordinate stakeholder communication and alignment across the business unitsQualifications and Requirements

Senior leadership level experience in digital marketing and analyticsExperience managing teams, budgets and multi-channel programs (SEO, PPC, social, email)Strong strategic thinking, data-driven decision making and cross-functional collaborationEmployment type: Full-timeJob function: Marketing and Project ManagementIndustry context: Events ..... full job details .....