Head of Digital

Head of Digital - B2C Competitive Salary plus car allowance West Sussex HybridLloyd Recruitment Services is delighted to be partnering with a long-standing client, a leading travel and leisure business, in their search for a Head of Digital to join their team. This role has been established to support the company''s ongoing growth and investment within digital marketing.About the Head of Digital role:This is a unique opportunity to shape and lead the digital strategy for a well-known travel and tourism brand. As Head of Digital, you''ll define and deliver a data-driven roadmap that drives growth, engagement, and customer loyalty across multiple online platforms, including websites and mobile apps.You''ll lead a talented digital team, oversee analytics and performance, and champion innovation, personalisation, and customer-first digital experiences. While experience in travel, leisure, or hospitality is ideal, this role is also open to candidates from insurance / membership/ banking who have a strong track record in B2C digital leadership, strategy, and transformation.Head of Digital Key Responsibilities: Develop and execute the company''s digital strategy to support growth and enhance customer experience.Lead, inspire, and develop a small, high-performing digital team.Manage and optimise a complex digital ecosystem (websites, apps, CRM, analytics).Champion UX, A/B testing, and continuous improvement across platforms.Embed a data-first culture, using insights to maximise ..... full job details .....