Head of Brand and Content Marketing

About Fresha

Fresha

is the leading marketplace platform for beauty and wellness, trusted by millions of consumers and businesses worldwide.Fresha is used by

130,000+ businesses

and

450,000+ stylists

and professionals worldwide, processing over

1 billion appointments to date across 120+ countries .The company is headquartered in

London, United Kingdom , with 12 global offices located across

North America, EMEA

and

APAC .Fresha allows consumers to discover, book and pay for beauty and wellness appointments with local businesses via its marketplace, while beauty and wellness businesses and professionals use an all-in-one platform to manage their entire operations with an intuitive subscription-free business software and financial technology solutions.Fresha’s ecosystem gives merchants everything they need to run their business seamlessly by facilitating appointment bookings, point-of-sale, customer records management, marketing automation, loyalty, beauty products inventory and team management.The consumer marketplace

unlocks revenue

potential for partner businesses by

leveraging the power of online bookings

and

automated marketing

through mobile apps and advanced integrations with major tech brands including

Instagram ,

Facebook

and

Google .Role Overview

Head of Brand and Content Marketing

at Fresha to define and lead our global communications, content, and influencer programs. Reporting directly into the

CEO , this role is responsible for shaping how the company tells its story across every channel, from PR and content to events and social.The ideal candidate is a senior leader with a proven track record in

communications, digital PR, influencer marketing, and content leadership . They will combine strategic vision with hands-on delivery, bringing creative ideas to life while ensuring Fresha’s brand presence is consistent, credible, and impactful worldwide.This is a unique opportunity to own the comms and content agenda at a global scale, working directly with the CEO and collaborating across C-suite, product, marketing and commercial.Collaboration is at the heart of our success. This role is embedded in our in-person culture and requires working from our London office five days a week.What you''ll be doing

Communications Leadership:

Own Fresha’s communications strategy, including corporate comms, executive visibility, media engagement, and general response.Content Strategy and Production:

Develop and oversee an integrated content strategy across corporate blog, landing pages, newsletters, and social media. Drive consistent, high-volume, high-quality output that aligns with Fresha’s values and business priorities.Digital PR and Media:

Manage PR agencies to deliver measurable media coverage and digital backlinks that strengthen Fresha’s reputation and SEO authority.Influencer and Ambassador Programs:

Design and scale global influencer and ambassador initiatives that amplify Fresha’s reach and credibility.Event Marketing and Thought Leadership:

Lead communications for conferences, panels, and speaking opportunities. Shape messaging that positions Fresha as the category leader in beauty and wellness tech.Team Development:

Coach and mentor a junior but ambitious team, elevating their skills while building a culture of creativity and accountability.What we''re looking for

Leadership experience

in brand, communications, PR, or content leadership, within

tech or SaaS .Proven success

leading corporate comms, media relations, and crisis comms at a senior level, including C-suite exposure.Content leadership

expertise, with a track record of building and scaling multi-channel content strategies.Digital PR and Media:

Strong ability to generate media coverage and digital visibility that drives measurable outcomes.Influencer marketing experience : Built and managed influencer/ambassador programs at scale.Executive presence : Confident working directly with the CEO and influencing senior leaders.Adaptability : Comfortable with shifting priorities in a high-growth, fast-changing environment.Creative mindset : Brings bold, innovative ideas and the ability to execute within resource constraints.Inclusive workforce

At Fresha, we are creating a culture where individuals of all backgrounds feel comfortable.We want all Fresha people to feel included and truly empowered to contribute fully to our vision and goals. Everyone who applies will receive fair consideration for employment.We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.If you have any accessibility requirements that would make you more comfortable during the interview process and/or once you join, please let us know so that we can support ..... full job details .....