Group Marketing Manager

Group Marketing Manager (ABM and Growth Marketing) Bath (Hybrid) £50,000 - £60,000 + bonusAbout the RoleWe''re supporting a growing organisation looking for a commercially minded Group Marketing Manager to take ownership of their account-based marketing and wider demand generation activity.This is a hands-on, lead-level marketing role where you''ll be responsible for turning target accounts into real pipeline - not just generating leads, but driving qualified opportunities and revenue.You''ll sit close to senior leadership and work directly with sales teams to shape how key accounts are engaged across multiple brands and service areas.What You''ll Be DoingYou''ll lead a focused ABM and growth marketing function, combining strategy with execution.This includes:Building and running targeted marketing campaigns into key accounts and prospect groupsWorking closely with sales to identify and progress high-value opportunitiesCreating tailored messaging and content for different audiences and buying groupsManaging multi-channel outreach across email, LinkedIn, content and eventsTurning engagement signals into qualified meetings and pipelineOwning reporting on marketing performance and commercial impactAlongside this, you''ll oversee supporting marketing activity including content, campaigns, events and outbound activity - ensuring everything is aligned to revenue goals.Leadership and CollaborationManage and develop a small, multi-skilled marketing teamWork closely with senior ..... full job details .....