Global CRM Lead

This role is responsible for building and leading a global CRM function from the ground up, with a strong focus on improving data quality and driving adoption across multiple regions. It combines strategic ownership with hands-on delivery to create an effective, scalable CRM ecosystem supporting both B2B and B2C growth.Client DetailsAn international organisation operating across both B2B and B2C markets, with a presence in multiple regions. The business is focused on delivering high-quality products and driving innovation while continuing to scale and evolve globallyDescriptionLead global CRM transformation, owning strategy, roadmap, and deliveryCleanse, standardise, and govern data to ensure accuracy and consistencyDrive CRM adoption through training, communication, and change managementBuild and optimise CRM (HubSpot), including migrations and integrationsCreate automation workflows for marketing, lead management, and segmentationDevelop reporting and insights to support business decision-makingCollaborate with regional teams to align processes and systems globallySupport cross-functional teams (sales, marketing, customer service)Manage integrations and ensure CRM scalability and performanceLead and support a small team to deliver key CRM initiativesProfileProven experience in CRM leadership across global B2B and B2C environmentsStrong track record in improving data quality and implementing governance frameworksSkilled in driving change and influencing stakeholders across ..... full job details .....