Email and Digital Marketing Manager

Email and Digital Marketing ManagerBelfast (Hybrid)Competitive MCS are delighted to be partnering with a leading Law firm who are adding an Email and Digital Marketing Manager to the team. You will be responsible for the strategic management and optimization of several digital and marketing technology platforms. Acting as a subject matter expert, the role oversees the integration, adoption and performance of tools and services to support the firm''s global marketing and business development objectives.The position collaborates closely with cross-functional teams to ensure best practice, compliance, and innovation across several digital channels, driving continuous improvement in client engagement and digital experience. Key Responsibilities:Own and manage core marketing platforms (Vuture and Passle), ensuring effective configuration, governance, and continuous optimisationOversee additional digital marketing tools (e.g. Ceros, Hanzo, content aggregators), maintaining best practice and consistency Lead platform integrations, including CRM systems, working closely with IT and technical teamsDefine and implement email marketing best practices across segmentation, deliverability, governance, and performance optimisation Act as a subject matter expert for complex campaigns and content strategies, driving improved outcomes through insight and analysisDevelop and embed platform standards, documentation, and training to ensure consistent, compliant adoption across global ..... full job details .....