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Permanent

Director of Social Media and Content

Manchester
money-bag Negotiable
Posted Yesterday

Are you ready to lead the social and content transformation for one of the UK’s most recognisable entertainment brands?We’re looking for a strategic and creative Head of Social and Content to spearhead a major brand evolution.This is a high-impact leadership role where you’ll shape how a legacy brand shows up in culture - from the feeds to the headlines.As our clients undergoes a bold repositioning, you’ll take full ownership of content and social across all channels, leading a talented in-house team and agency partners to build a best-in-class content ecosystem.You’ll bring a strong point of view, an eye for cultural moments, and a passion for creating work that people want to talk about!Day to Day

Develop and lead a channel-first social and content strategy aligned to new brand positioning and commercial goalsDefine tone, voice, and visual identity across platforms and formats - ensuring consistency and cut-throughDrive engagement, reach, and performance across TikTok, Instagram, YouTube, X, Facebook, LinkedIn, and emerging channelsOversee campaign and editorial calendars - from day-to-day content to major launches and partnershipsGuide the creation of compelling content: video, social-first storytelling, behind-the-scenes, editorial, influencer, and moreManage and mentor a growing team of 15+ creatives, writers, social strategists, and community managersCollaborate with stakeholders across marketing, CRM, SEO, product, and commercial teams to integrate content across the full customer journeyStay on the pulse of social trends, platform updates, and audience behaviour - ensuring we lead, not followOwn budgets, KPIs, and performance reporting - driving efficiency and strong return on investmentYOU?

8+ years of experience in content, social media, or brand communications, with at least 3 years in a senior leadership roleProven experience developing high-impact social and content strategies for consumer-facing brandsA strong grasp of platform mechanics, audience growth, SEO, paid social, and creative storytellingExperience managing and scaling teams, with a track record of building high-performance culturesA strategic thinker with creative instincts - comfortable with both brand building and performance marketingSkilled communicator and collaborator, able to influence stakeholders at every levelA passion for sport, entertainment, culture, and community-driven brand buildingExperience in the gaming, sport, media, or entertainment industriesCampaign case studies that show innovation, cultural impact, or significant brand growthFamiliarity with tools like Sprinklr, Google Analytics, CMS platforms, and content reporting dashboardsYou’ll have the autonomy to set the vision, the backing to build a best-in-class team, and the platform to make work that defines the industry. We’re moving fast, thinking big, and creating content that puts the audience first.If you’re ready to be part of a brand reinvention with real creative ambition - we want to hear from ..... full job details .....

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