Director of Performance Marketing

Director of Performance Marketing London, hybrid working. Base salary £150,000 - £200,000 plus equity and benefits. This is a rare opportunity to build the growth engine of a fast-scaling consumer fintech. You will take a strong performance marketing foundation and turn it into a differentiated advantage, shaping how millions of customers discover, join, and grow with a leading digital product. The Company They are a high-growth, app-led consumer financial services business on a mission to redefine how people engage with their money. With a multi-product ecosystem and a rapidly expanding customer base, data, AI, and experimentation sit at the heart of their strategy. Marketing is seen as a strategic growth driver, with meaningful investment in brand, performance, customer analytics, and MarTech. You will join a modern, collaborative leadership team that is focused on sustainable, profitable growth. The Role As Director of Performance Marketing, you will: Own the long-term performance marketing strategy for profitable new customer growth.Lead channel investment strategy, planning, and budgeting across paid social, search, and app acquisition.Build and refine measurement frameworks, from attribution and incrementality to media mix and unit economics.Partner closely with Product, Data, Customer Analytics, and CRM to optimise the full funnel, from impression to in-app activation and value.Lead and develop the performance marketing function, including a high-performing team and ..... full job details .....