Director of Performance Marketing

Director of Performance MarketingLondon - hybrid - 2-3x a week in officeUp to £200,000 plus high six-figure equityThis is a rare opportunity to shape the growth engine of a fast-scaling consumer business. You will take ownership of performance marketing strategy at a pivotal moment, driving the shift from aggregator-led acquisition to a multi-product, app-first ecosystem with millions of users.The CompanyThey are a digital consumer brand entering its next phase of growth, expanding from strong foundations into a scaled, multi-product platform. Over the last 18 months they have invested heavily in brand, creative, customer AI, and app-led growth, with performance marketing emerging as a critical capability. They are now building a strategic layer that links daily performance activity to wider commercial ambitions, profitability, and long-term user growth.The RoleAs Director of Performance Marketing, you will set the strategic direction for how the business acquires and grows high-value customers. You will work closely with senior leadership to build confidence in performance marketing as a growth engine.Key responsibilities include: Owning the long-term performance marketing strategy across all app acquisition channels Building clear measurement, tracking, and operating models that connect channel activity to commercial outcomes Leading a high-performing performance team, including an established executional lead and agency partners Scaling paid media across Meta, Google, ..... full job details .....